fair data labs
Accueil
Introduction
Use Cases
  • Publishers
  • Retail
  • Media
  • Data Protection Officer
  • Post Ads
Team
Contact
fair data labs
Accueil
Introduction
Use Cases
  • Publishers
  • Retail
  • Media
  • Data Protection Officer
  • Post Ads
Team
Contact
More
  • Accueil
  • Introduction
  • Use Cases
    • Publishers
    • Retail
    • Media
    • Data Protection Officer
    • Post Ads
  • Team
  • Contact
  • Accueil
  • Introduction
  • Use Cases
    • Publishers
    • Retail
    • Media
    • Data Protection Officer
    • Post Ads
  • Team
  • Contact

MEDIA

Autonomy and Respect for Confidentiality

0 party Ultra- Targeted Data Personalization

0 party Ultra- Targeted Data Personalization

  

  • Consumers are in control with our self-sovereign identity technology, which builds trust and engagement.        

              

  •  GDPR compliance and explicit consent for mobile advertising identifiers.              


  • Real-time consent reporting.

0 party Ultra- Targeted Data Personalization

0 party Ultra- Targeted Data Personalization

0 party Ultra- Targeted Data Personalization

  

  • Targeting based on voluntary declarations for unrivaled precision in retail advertising.        

              

  •  Individualized contextual advertising tailored to explicit consumer preferences           



Economic Return and Efficiency

Impact on the Advertising Ecosystem

Impact on the Advertising Ecosystem

  

  • Elimination of intermediaries for cost optimization and better profitability.       

              

  • Advertising campaigns that effectively direct consumers to stores while maintaining their privacy.         



Impact on the Advertising Ecosystem

Impact on the Advertising Ecosystem

Impact on the Advertising Ecosystem

  

  •  Adaptation to changes in the advertising ecosystem with the end of third-party cookies        

              

  • Measuring Effectiveness: Consumer engagement as a key indicator of campaign success.    



WHAT USE CASES?

Lead Generation Strategies

Educational video strategy

Educational video strategy

  Real Estate Sector


Objective

Generate quality leads for properties

high-end real estate.


Action with VETRI

Precise segmentation and sending of tailor-made newsletters 

in order to promote real estate adapted to the financial profiles and 

preferences of clients.


Expected result

Improved ROI of email marketing campaigns.

Educational video strategy

Educational video strategy

Educational video strategy

  Health and Well-being Sector


Objective

Educate the public about the importance of mental health 

and promote support services


Action with VETRI

Segmentation of audiences according to their declarative interest 

in the subject concerned


Expected result

Increased enrollment in mental health support programs 

offered by the brand.

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