fair data labs
Accueil
Introduction
Use Cases
  • Publishers
  • Retail
  • Media
  • Data Protection Officer
  • Post Ads
Team
Contact
fair data labs
Accueil
Introduction
Use Cases
  • Publishers
  • Retail
  • Media
  • Data Protection Officer
  • Post Ads
Team
Contact
More
  • Accueil
  • Introduction
  • Use Cases
    • Publishers
    • Retail
    • Media
    • Data Protection Officer
    • Post Ads
  • Team
  • Contact
  • Accueil
  • Introduction
  • Use Cases
    • Publishers
    • Retail
    • Media
    • Data Protection Officer
    • Post Ads
  • Team
  • Contact

ADEXPERT

Autonomy and Respect for Performance

Autonomy and Respect for Performance

Autonomy and Respect for Performance

  

  

  • Marketers master evaluation thanks to technology that strengthens the understanding of advertising effectiveness
  • Compliance with market standards for ethical and responsible analysis.

Data Analysis

Autonomy and Respect for Performance

Autonomy and Respect for Performance

  

  

  • Engagement data are organized by campaign segment and detail how users interact with advertisements..
  • Interactions with advertisements are analyzed to ensure the optimization of future campaigns.

Trust and Commitment

Advertising Impact Report

Advertising Impact Report

  

  

  • Full control of the collected data allows establishing digital Trust with consumers.
  • Consumer engagement as a key indicator of campaign success



Advertising Impact Report

Advertising Impact Report

Advertising Impact Report

   

  • Creation of real-time advertising impact reports linked to the data used.
  • Optimization of marketing strategies based on reliable and verifiable data

WHAT USE CASES?

Emotional Appeal Strategy

Perception Strategy of Quality

Perception Strategy of Quality

Sector  Charityand NGO works


Objective 

Understand the emotional impact of campaigns on the willingness to donate


Action with VERTI 

Question about the emotions felt during the advertisement and their influence on the decision to support


Expected Result

Envisioning that 50% of respondents express a desire to engage with the NGO..

Perception Strategy of Quality

Perception Strategy of Quality

Perception Strategy of Quality

Sector Large public electronics


Objective

Measure the impact on the perception of quality and the value of electronic products


Action with VERTI 

Carry out an investigation targeting consumers relative to publicity


Expected Result

Obtain an average score of 4 out of 5 on the perception of the quality of products

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